Blog: keep every sales enquiry moving
Practical playbooks, templates and checklists for sales teams in smaller companies. No hype, a measurable process.
Event agency enquiries: how to handle them in peak season, from dates to follow-up
In peak season, the job often goes to whoever replies fast with a checked date and a provisional price, not to whoever sends the most polished quote. Here is a process, a checklist and email templates for event and production companies.
4 October 2026 · 9 min read AI costs and your own keysYour own AI API keys (BYOK) in business: what they are, why they matter and how to set them up safely
With your own API keys (BYOK), you pay the AI model provider directly and know who processes your text. This article covers what BYOK involves, what to watch for and how to manage keys safely.
4 October 2026 · 9 min read Measuring salesMeasuring Sales: 6 KPIs a Small Business Needs to Track Every Week
Six clearly defined numbers that show a small business, every week, where enquiries and quotes get stuck. Includes a routine and a weekly report template.
3 October 2026 · 10 min read GDPR and the AI ActGDPR and AI in your business: a practical checklist for enquiries, quotes and sales emails
You can use AI for enquiries and quotes in line with GDPR if you know what data you process, on what basis, who the processor is and what never goes into the model. A practical checklist.
3 October 2026 · 9 min read CRM and emailAI on top of your CRM: how to draft replies and quotes with human approval
The CRM stays your single record, while AI drafts replies and quotes on top of it. How to split the roles, set up approval and what to watch when connecting the two.
3 October 2026 · 8 min read Enquiries and follow-upHow to handle sales enquiries fast without losing any: a process for small businesses
Enquiries don't get lost because people are lazy, but because nobody owns them and there is no next step. A five-step process, a checklist and a daily check.
30 September 2026 · 7 min read Proposals and quotesHow to speed up sales proposals without losing control of your prices
Proposals are slowed down by hunting for prices, copying old documents and waiting for approval. How to speed them up and keep prices under control.
30 September 2026 · 6 min read AI assistants for businessChatGPT or Claude for your business, or a managed AI process? The practical difference
A self-service chat is a great assistant for individuals. A sales process, though, needs records, oversight and approval. How to tell what you need.
30 September 2026 · 6 min readTry BOTrento free for 14 days
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